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Business & Finance

General Manager CV Example and Writing Guide

General manager roles require P&L ownership and leadership across functions. Show revenue and profit growth, headcount led, strategic initiatives and turnaround results.

What employers look for in a General Manager

  • P&L responsibility
  • Revenue and profit growth
  • Leadership of large teams
  • Strategy execution
  • Stakeholder management

General Manager CV example

Use this sample as inspiration. Replace every number and detail with your own real achievements.

Your Name

General Manager

City, Country · phone · email@example.com · linkedin.com/in/yourname

Professional profile

Results-oriented General Manager with 10+ years leading multi-department operations for companies with $20M+ revenue. P&L accountability for $15M business unit. Built and scaled teams from 50 to 200+. Delivered 35% revenue growth over 3 years through strategic expansion.

Experience — key achievements

  • Led 180-person operation with full P&L responsibility for $15M revenue business unit
  • Grew annual revenue by 35% over 3 years through market expansion and new service lines
  • Reduced operational costs by $1.2M through process optimization and supplier renegotiation
  • Built leadership team of 8 department heads, improving employee engagement score by 25%
  • Launched 3 new locations in 2 years, each achieving profitability within 6 months
  • Achieved 92% customer satisfaction score — highest in company history

Skills

P&L Management · Strategic Planning · Team Leadership · Operations Management · Budget Control · Business Development · Stakeholder Reporting · Change Management · Customer Experience · HR & Talent Management · Performance KPIs · Market Expansion

Entry-level General Manager CV profile

No experience yet? Lead with education, projects and transferable skills. Here is a profile you can adapt:

Ambitious MBA graduate with strong leadership, strategic planning, and operational management knowledge. Led a 50-member student organization, managing budget, events, and team performance. Ready to grow into a General Manager role.

Career objective version: Strategic and people-focused business leader seeking a General Manager role to drive organizational growth, operational excellence, and team performance.

Typical General Manager responsibilities

Do not copy duties straight onto your CV. Instead, turn each one into an achievement with a number — for example, how many, how much, or how much faster.

  • Oversee all business operations
  • Manage P&L and budgets
  • Lead and develop leadership teams
  • Drive strategic growth initiatives
  • Report to board and stakeholders

Key skills for a General Manager CV

P&L ManagementStrategic PlanningTeam LeadershipOperations ManagementBudget ControlBusiness DevelopmentStakeholder ReportingChange ManagementCustomer ExperienceHR & Talent ManagementPerformance KPIsMarket Expansion

Read our guide to the CV skills section and how to use CV keywords.

Certifications worth listing

  • MBA
  • Executive leadership programmes
  • Industry-specific qualifications

Requirements vary by country and employer — always check the job advert and the relevant licensing body.

How to write a stronger General Manager CV

  1. 1

    Put your target job title — "General Manager" — directly under your name so recruiters and ATS see the match immediately.

  2. 2

    Open with a three-line profile: experience level, two or three core skills and one measurable result.

  3. 3

    Write experience bullets as action verb + task + result. Aim for a number in at least half of your bullets.

  4. 4

    Mirror the exact skills and tools named in the job advert, but only those you genuinely have.

  5. 5

    Use a clean, single-column layout and save as a text-based PDF unless the employer asks for Word.

Applying abroad?

CV conventions — photo, length, personal details — change from country to country. Read the guide for your target market:

General Manager CV — frequently asked questions

What should I include in a General Manager CV?

Include a short professional profile, reverse-chronological experience with measurable achievements, a skills section and your education. Employers hiring for general manager roles especially look for: p&l responsibility, revenue and profit growth, leadership of large teams.

What are the best skills for a General Manager CV?

Strong general manager CVs usually feature skills such as P&L Management, Strategic Planning, Team Leadership, Operations Management, Budget Control, Business Development. Match the exact wording of the job advert and prove key skills inside your experience bullets.

Which certifications help a General Manager CV stand out?

Depending on your country and level, useful credentials include MBA, Executive leadership programmes, Industry-specific qualifications. List them with the year achieved or your expected completion date.

How long should a General Manager CV be?

One page for students and early-career candidates; two pages for most experienced professionals. Senior or highly specialised candidates may need more, but every line should be relevant to the role.

Can I create a General Manager CV for free?

Yes. The BuildCVFast builder is free to use. Choose "General Manager" as your job title to load a starting profile, skills and bullet points, then edit them with your own details and download a PDF.